It’s not about the tools, it’s about how you use them!
In the past week I had the pleasure to work with a number of Calgary prospects to assess their existing computer network. Although this sounds like a pure technology assignment, it’s really not. The most time is actually spend with the business stakeholder to determine the role of information technology in their business.
It was quite refreshing to see the huge surprise in the eyes of the interviewees. “You mean that your technology company is actually interested in our business goals and objectives!?!?” The way we look at information technology at Bulletproof InfoTech is as A TOOL TO GET YOUR JOB DONE. This can mean many different things to many different people. It is very important for your technology services provider to understand where your business is going, and what makes you beat your competition. Based on this information we than determine how technology help you to reach your business goals.
The discussions this week with the new prospects was about communication, marketing, Web 2.0 technologies, productivity, governance… but not about what micro processor should run my server? When you are in the market for a new vehicle, you should talk to an expert who’s job it is to determine your needs. Questions like “What is is intended use of the vehicle?” should be asked first. Well, I would like to be able to transport at least 8 people and I would like to be able to pull my trailer during summer time. Based on these requirements the sales consultant should be able to narrow the product choice to answer the requirements.
I am constantly amazed about computer folks who will present a solution in search of a business problem. Similar to the car sales consultant, they should reverse the process and first determine the problem that needs to be solved. Customers do not care about Gigahertz, Megabytes, Megabits per second, Quad Cores and so on. They care that you solve their business problems.
Give Rene a call to have refreshing conversation about the business problems we can solve by creative use of information technology 403.206.2233.
